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One of my Lashpreneur Society students had posted this after  just returning from Maternity leave about two months prior:

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What I didn’t know was the bombshell she dropped on me in the middle of this week’s podcast episode about how much money she made from just ONE lash appointment. Most people don’t do this much in sales in a day – much less from ONE client!

I am bringing on one of my students from The Lashpreneur Society to share her journey from maternity leave to her best month yet, Ashley Higgins. 

When this new mom of two shared her win inside of our Facebook community – I knew her journey of whether or not to take a maternity leave and the endless questions about whether how much her business would suffer if she did allow herself the time to bond with her new baby would be relatable and valuable to both the working mom listeners and to any woman listening who wants to become a mom someday. 

Ashley does not hold back in sharing the fears she had going into having a baby, the naiveness in how long she thought she would be away from work because lets’ face it – nobody plans to get postpartum depression or struggle as much as a lot of us moms do postpartum – but you can’t run from it if it strikes and how she now is experiencing the most success in business ever AND she’s enjoying her time being a mom of two under 3 including recently making $576 from ONE CLIENT… yes… ONE CLIENT in ONE APPOINTMENT. And she shares just how she did that in this episode!

This is an inspiring episode for sure! Be sure to listen to Ashley’s story of Maternity Leave to Fully Booked in TWO MONTHS in this week’s Lessons of a Lashpreneur Show Episode 143.

Episode Highlights:

• [9:03] Offering an incentive to her regulars in exchange for their “loyalty” while she’s on maternity leave
• [11:08] We don’t own our clients
• [13:11] The upside of coming back from a maternity leave in terms of scheduling and targeting clients
• [15:48] Building your business around the lifestyle and schedule you want to have
• [17:15] Ashley’s advice on targeting and marketing your service based on your desired schedule
• [19:15] How Ashley charged $576 just from one client
• [24:31] Understanding marketing – maternity leave or not – is a skill your business will benefit from in the long run
• [26:05] How The Lashpreneur Society has helped Ashley in organizing and marketing her lash business

Happy business building!

Have a good one!

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