Thinking of closing your books and putting your feet up? Think again! If you take anything away from this post, please let it be this: Closing your BOOKS will close your DOORS. That’s not an exaggeration, it’s a warning. When you close your books and stop accepting new clients, youContinue reading "Closing Your Books – Will Close Your Doors"
Do you cleanse your lashes? You’d be surprised at just how many people don’t cleanse their own (or their clients) lashes. You’d also be surprised to learn just how many lash artists think it’s a good idea to sell various lash cleansers to their clients. Heck, some even whip up their own branchContinue reading "Doing this ONE THING Can Get You In a Lot of Trouble"
Ah, Instagram…an infinite pool of selfies, posh meal posts, and cute puppies, am I right? Actually, Instagram is so much more than that. When used correctly, Instagram can help your lash business thrive. You just need to figure out how to leverage the giant social media platform for business and the good newsContinue reading "What is “Value” on Instagram?"
It’s the most wonderful time of the year! Well, almost! The holidays are approaching faster than you think and it is ESSENTIAL that you start to plan for how you want your business to operate during the season. It’s the season where our industry experiences the MOST demand. In today’s episode I’mContinue reading "Preparing Your Lash Business for the Holidays"