Although I love helping lash artists start, build and grow a thriving lash business, sometimes I like to get real with you guys about things going on in my personal life. Unfortunately, it can’t be sunny with clear blue skies every day of the week. Sometimes, it rains and other times, those showers turn intoContinue reading "Behind The Scenes at The Lashpreneur – Part 1"
Google Ads Strategy with SEM Expert Deirdre Andrews
Attracting new lash clients goes beyond just handing out leaflets, posting pretty photos on Instagram and adding a few hashtags to the bottom of your posts. If you really want to drive more leads to your business, consider incorporating SEM (Search Engine Marketing) into your digital marketing strategy. I’ll be honest, I’m not an expertContinue reading "Google Ads Strategy with SEM Expert Deirdre Andrews"
My Biggest Takeaway from Coaching in Australia
I recently found myself coaching down under for a conference for Lash Vision Leaders with my good friend and fellow lashpreneur, Kimberley Haworth. Lash Vision Leaders is the cream of the crop of Australian business owners looking to set some regulations and standards for lash artists in Australia. At the moment, it’s an unregulated industryContinue reading "My Biggest Takeaway from Coaching in Australia"
Creating a Brand and Reputation on Social Media with Lana Wyer of Lux Uncut
Do you remember what you were doing at 21 years of age? At 21, I was working as a cocktail waitress and searching for “Mr. Right Now.” I wasn’t motivated to make something more of myself at that time let alone having thousands of people look up to me or aspire to be like me.TheContinue reading "Creating a Brand and Reputation on Social Media with Lana Wyer of Lux Uncut"