I’d like to market my services. I’d like to have a plan in place. But how the heck do I make a marketing plan? A Marketing Plan is an ever-evolving list of ways that succeeded (and some that failed) to bring new clients into your lash business. My epic failures included a Living Social (think Groupon)Continue reading "Marketing Plan 101: How the Heck Do You Create a Marketing Plan"
<iframe width=”517″ height=”290″ src=”https://www.youtube.com/embed/Fk5Jj_JtSEo” frameborder=”0″ allow=”autoplay; encrypted-media” allowfullscreen></iframe> It can happen fairly regularly that your work stands out to an “Insta-lebrity” and what an honor that may feel like!! Why wouldn’t you trade a full set for exposure to tens of thousands of instagrammers?!? Sounds like marketing gold! But wait. Let’s take a step backContinue reading "Lash Biz Tip: Insta-lebrity Inquiries"
<iframe width=”517″ height=”290″ src=”https://www.youtube.com/embed/H6fVU4vKS1Y” frameborder=”0″ allow=”autoplay; encrypted-media” allowfullscreen></iframe> Every lash artist has an inspiration and every lash artist can inspire.