Categories: Build
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Although the lash industry is booming and doing better than ever, many lash artists are wracked with fear that the industry is stamped with an expiration date. It’s no secret that we’re due to a recession in the US. A recession occurs every ten years, and the last one started in 2008. So, naturally, aContinue reading "Does the Lash Industry Have an Expiration Date?"
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Word of mouth marketing is the single most powerful and inexpensive way to generate new business. Countless studies have proved the effectiveness of social proof in closing sales and over 70% of Americans say they look at product reviews before making a purchase. Think about it this way. Imagine you’ve got a date with yourContinue reading "The #1 Way to Get More Lash Client Reviews, Referrals, and Recommendations"
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<iframe style=”border: none” src=”//html5-player.libsyn.com/embed/episode/id/7574024/height/90/theme/custom/autoplay/no/autonext/no/thumbnail/yes/preload/no/no_addthis/no/direction/backward/render-playlist/no/custom-color/eb2aa1/” height=”90″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> “Are my prices too high?” We’ve all had this thought pop into our minds at one time or another. Most likely, it raises its ugly head when you’re feeling a little insecure about your business. Maybe you don’t have as many clients asContinue reading "Is Your Price Point Why You Don’t Have Clients?"
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<iframe style=”border: none” src=”//html5-player.libsyn.com/embed/episode/id/7489208/height/90/theme/custom/autoplay/no/autonext/no/thumbnail/yes/preload/no/no_addthis/no/direction/backward/render-playlist/no/custom-color/eb2aa1/” height=”90″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe>You’re a passionate new lash artist ready to go out and show the world what you’re made of. Naturally, you decide to seek some advice from other people in the industry (preferably someone who runs a successful lash business). Maybe you go online andContinue reading "The Top 10 WORST Pieces of Advice Lash Artists are Given"