The first thing I do personally, and with every lash artist I coach, is establish goals. Whether it’s for the next 90 days, 6 months or 5 years. Being clear on what you ultimately want your business to look like will help you to navigate decisions and opportunities that come knocking on your door. Saying “yes” toContinue reading "Defining Success in Your Lash Business"
Renting a room out of salon or commercial space may be the next right step for you in growing your lash business. The 3 different rent/lease spaces have pros and cons to each and we’re going to go through what each situation could look like so you can evaluate which location might be the bestContinue reading "Choosing a Location Series: Rent a Space"
“Pssst. Hey you! Yes, you! Who do you think you are? What makes you so special that you think you can do this?” Every hear those types of voices? Could be from a friend, family member, arch nemesis, or the worst culprit of them all… your own mind! How do you escape the self-doubt andContinue reading "Tuning Out the (Negative) Noise"
When it comes to dealing with client requests regarding price that you’re not quite sure how to handle, think about if this client asked this same request at a Starbucks to see if it’s just absolutely ridiculous or if it is a valid request. We all get those clients who want for something for nothing. “CanContinue reading "What Would Starbucks Do? Being Challenged on Price"