Word of mouth marketing is the single most powerful and inexpensive way to generate new business. Countless studies have proved the effectiveness of social proof in closing sales and over 70% of Americans say they look at product reviews before making a purchase. Think about it this way. Imagine you’ve got a date with yourContinue reading "The #1 Way to Get More Lash Client Reviews, Referrals, and Recommendations"
<iframe style=”border: none” src=”//html5-player.libsyn.com/embed/episode/id/7574024/height/90/theme/custom/autoplay/no/autonext/no/thumbnail/yes/preload/no/no_addthis/no/direction/backward/render-playlist/no/custom-color/eb2aa1/” height=”90″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> “Are my prices too high?” We’ve all had this thought pop into our minds at one time or another. Most likely, it raises its ugly head when you’re feeling a little insecure about your business. Maybe you don’t have as many clients asContinue reading "Is Your Price Point Why You Don’t Have Clients?"
<iframe style=”border: none” src=”//html5-player.libsyn.com/embed/episode/id/7489208/height/90/theme/custom/autoplay/no/autonext/no/thumbnail/yes/preload/no/no_addthis/no/direction/backward/render-playlist/no/custom-color/eb2aa1/” height=”90″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe>You’re a passionate new lash artist ready to go out and show the world what you’re made of. Naturally, you decide to seek some advice from other people in the industry (preferably someone who runs a successful lash business). Maybe you go online andContinue reading "The Top 10 WORST Pieces of Advice Lash Artists are Given"
<iframe style=”border: none” src=”//html5-player.libsyn.com/embed/episode/id/7075093/height/90/theme/custom/autoplay/no/autonext/no/thumbnail/yes/preload/no/no_addthis/no/direction/backward/render-playlist/no/custom-color/eb2aa1/” height=”90″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe>Whether you like it or not, we live in a digital era. Sure, we’re not all racing to work on our hoverboards (yet!) but almost everything we do, is done online and this includes our lash businesses! But let’s be real, most lash artistsContinue reading "Is Social Media Enough of an Online Presence to Grow my Lash Business?"