<iframe width=”568″ height=”319″ src=”https://www.youtube.com/embed/sr3Z909CfEI” frameborder=”0″ allow=”autoplay; encrypted-media” allowfullscreen></iframe> Now don’t get me wrong, there are a couple ways to take advantage of Groupon/Daily Deal sites to your benefit and grow your business…but as the anti-Groupon preacher that I am, I would rather take the money I would’ve lost on discounting so heavily to get aContinue reading "Groupon Math"
<iframe width=”568″ height=”319″ src=”https://www.youtube.com/embed/5nWjVQOCsFs” frameborder=”0″ allow=”autoplay; encrypted-media” allowfullscreen></iframe> Where do you even begin when trying to establish your pricing? Do you go cheap to get a lot of clients cause your desperate to fill your schedule? Do you go high hoping to draw in a more luxury minded clientele even though it may take aContinue reading "How to Price Yourself"
<iframe width=”568″ height=”319″ src=”https://www.youtube.com/embed/2aaRXiiqgIw” frameborder=”0″ allow=”autoplay; encrypted-media” allowfullscreen></iframe> A clear and thorough cancellation policy ensures the stability and longevity of your lash biz. Don’t be afraid to be strict on no shows, late arrivals and last minute reschedules. You are the boss and you can make the decisions on whether to apply the cancellation policyContinue reading "Cancellation Policy"
Building a network of other beauty pros and women who are in front of your ideal client on the reg is the best (and cheapest) way to market your lash biz and get consistent new client referrals! <iframe width=”568″ height=”319″ src=”https://www.youtube.com/embed/p7lX6Ym8RDU” frameborder=”0″ allow=”autoplay; encrypted-media” allowfullscreen></iframe>