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Episode 287

Common Mistakes New Beauty Biz Owners Make with Coach Magda Ciercura

Posted inBuild, Grow, Start

Hey there, Lashpreneurs! I’m really excited about this week’s episode because I’ve got Coach Magda with me, who’s been a coach in our program for the longest time!! She’s got so much insight to share, especially since she comes from a beauty biz background herself.

Magda spent 17 years in the dental field before deciding, at the age of 43, to pursue a career in the beauty industry. She found a need for a lash artist who understands the needs of mature clients, and that’s when she found me at the very beginning of her lash artist journey, and the rest is history!

In this episode, we covered a lot of ground, from understanding your target market and strategies for attracting more clients to the pivotal role websites play in establishing your credibility. We also discussed the importance of streamlining your booking process (cos why wait for approval when instant confirmation can make all the difference? 🫢) And let’s not forget about the often overlooked power of clear policies. ‼️

ALSO — Coach Magda shared her #1 tip that you absolutely need to hear. It’s a game-changer for anyone wanting to run a successful beauty business! 🤓 So be sure to tune in!

P.S. For those of you in the exciting phase of starting your beauty business, I’ve created a FREE guide called the Prep and Planning Guide. 👀 This comprehensive resource covers everything from picking a name to reserving social media handles, along with a handy inventory list to help you budget effectively. Head over to www.thelashpreneur.com/prepandplanning to download your copy and get that A to Z steps for getting your beauty biz up and running smoothly!