The Business Roller Coaster Ride

This is the third part of a series on The Realities and Legalities of Expanding Your Lash Business.  You can check out the first part here and the second part here.

I’m excited to introduce Cayla Smith, owner of Wink Eyelash Studio in Yakima, WA. Cayla’s experience of expanding her lash business is probably the most true and relatable story that I hear time and time again. Cayla was one of those “Business Owners by Accident” who had to sail the ship while she was building it as most lash artists can probably relate to. She has persevered and is continuing to figure out the direction she wants to take her lash business, which now includes 3 staff members.

Her journey is one that most lash artists take, but what’s unfortunately unique about Cayla is that she didn’t take the easy way out.  She turned her business around to structure it legally and ethically instead of continuing down a risky path that could’ve ultimately cost her the entire business she had worked so hard to build. 

Guest Interview

Check out the replay of the live interview or listen to the podcast to hear how Cayla has navigated the waters of expanding her lash business.

Skip to Your Sweet Spot

Here are the highlights to help you navigate to the exact info you need:

4:07 Independent contractors to employees
10:08 Steps to expanding to employees
17:41 Reality of having employees
19:01 Hopeful expectations
21:02 Struggles as a business owner with employees

Follow Cayla and Wink Eyelash Studio on Facebook or Instagram to find out more info about the training program she has coming up in Yakima, WA.

Ready to decide if you should expand?  Grab the free download “Top 10 Questions to Ask Yourself to See if You’re Prepared to Expand” and let me know in the comments what you decide!